Sood Marketing is an agency focused on making a difference: to their clients, the young people of St Helens and their community. We caught up with founder Paalan Sood to hear about how Gather has helped him become a better leader and shape the future of the business.
Successful football squads aren’t packed full of flair players, orchestras won’t work without a brass section, a bee colony only needs one queen – for a team to work, you need the right balance. In well-performing teams, you'll usually find that each member has clear strengths and clear responsibilities that complement others. So when you’re building a business it’s important to consider not just individual talent but the balance of your whole team.