Focal Studios help people tell stories in spectacular and immersive ways. They collaborate with visionary artists, innovative advertising agencies, and dynamic event organisers to transform ideas into visual wonders. They sought support to scale up and reach new clients – and that’s where Gather stepped in.
Where they were at
Established in 2019, Focal Studios specialise in projection mapping, immersive media, installation artworks, and video production. They knew there was real potential to grow the business but were looking for support with strategic priorities, managing clients, and communicating their offer.
Why Gather?
Dennis and the team had identified opportunities to scale based on a new product-led approach to immersive media and AV installations. However, they wanted to ensure they had the right roadmap in place to grow effectively.
How Gather helped
"The one-to-one advice sessions were fantastic. I needed help understanding how to attract and retain clients, develop a better pricing model and grow the company effectively."
Gather consultant Freia supported Dennis through three one-to-one advisory calls, sharing her experience and helping him gain clarity on which areas of the business to focus on for sustainable scaling.
With the foundations for growth in place, Dennis also joined the Emerging Leaders programme to ensure he was equipped to lead the business as it enters a new chapter, taking away key learnings on communication and purpose.
Results and the future
Since receiving support from Gather, Focal Studios are better equipped to face their challenges head-on, scaling up their operations, managing and retaining clients, and marketing themselves effectively.
They've recently signed a 10-year lease on a new building in New Brighton that will become a creative tech hub named Focal Point – so watch this space for more developments from Dennis and the team.