A recent report from the Arts Council shows that over the pandemic people found solace, inspiration and connection from creative pursuits and according to research from LinkedIn creativity is the most sought after 'soft' skill.
So it’s clear creativity is good for us and it’s a skill that’s in high demand – so why is it we often find it hard to come by? Why do many of us find it hard to prioritise creativity outside of work and a challenge to be creative in the workplace?
The myth of creativity
For many people the reluctance to engage in creativity is wrapped up in the notion of ‘creative genius’. People that create masterpieces – whether it’s art, poetry, music, or even sport are deemed to have a pre-ordained creative talent. But in reality creativity is a skill we can learn and continue to develop throughout life.
Fostering creativity in the workplace
It’s not always easy to find the headspace to be creative in the workplace either. Even the most creative of minds can crumble under a pile of post-its and sharpies when put in a room and asked to generate a big idea. Great innovators can be stifled by process and procedure. And deep-rooted behaviours can put pay to a culture of creativity.
Getting creative for our mental health
And the importance of creativity goes beyond coming up with a big pitch idea… or finally getting round to penning that novel. Creative pursuits can be transformational for our personal wellbeing.
Lots of medical studies show that getting creative can have positive effects on our health. Drawing, painting and sculpture have been proven to help people express experiences they find hard to put into words, expressive writing can help us deal with emotions and making music can help different parts of our brains make new connections.
Creative flow increases happiness
Can your remember the last time you were completely absorbed in a task? That’s flow, it can reduce stress and anxiety and increase happiness. Add to that the dopamine rush of producing something at the end of it and you can an even bigger mood boost.
The meditative effect
We all have tens of thousands of thoughts every day – all competing for our attention. Creative acts focus the mind in a similar way to meditation. So when we draw, craft, garden or sing, it can deliver a calming effect on our body and mind.
Finding new creative outlets
If you’re looking to flex your creative muscle more, it can be easier to keep motivated by joining a group or trying a new course. Here are some ideas in the city to get you started:
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